Ninja Tune Records
Ninja Tune has grown into a label that prides itself on producing quality music while serving its artists in a way that no major label would. Satellite offices have opened in Los Angeles and Montreal, and the label has established an excellent reputation and strong networks across the globe. Ninja Tune now also acts as an umbrella for other creative hot houses such as Flying Lotus' Brainfeeder imprint, and the brilliant Werk Discs, the label founded by Actress. In this way, Ninja continues to release uncompromising, forward looking music in the highest quality packaging and most professional fashion. The label's aim is not to be underground, but to win the most exposure possible for the most exciting music there is.
Through doing a research task into the different music labels, I have found out about some of the oligopolies and also an independent label as well. I found out the difference and how much bigger Sony and Universal are compared to Ninja Records. This is evident based on their revenue, the artists that are signed to them and also whether they have any subsidiaries. Throughout this research I found that the independent labels have a lot less power in the market as the oligopolies monopolise the market which leaves the independents to work a way around them instead of trying to push them off the scene. This would be basically impossible as the oligopolies are so much more powerful.
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